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商品編號: 9-794-024 出版日期: 1994/01/20 作者姓名: Bradley, Stephen P.;Ghemawat, Pankaj;Foley, Sharon 商品類別: Other 商品規格: 22p 再版日期: 2002/11/06 地域: 產業: 個案年度: 1994 - 1994
商品敘述:
The case ''Wal-Mart Stores, Inc.'' focuses on the evolution of Wal-Mart''s remarkably successful discount operations and describes the company''s more recent attempts to diversify into other businesses. The company has entered the warehouse club industry with its Sam''s Clubs and the grocery business with its Supercenters, a combination supermarket and discount store. Wal-Mart experienced a drop in the value of its stock price in early 1993, which it still has not made up. Wal-Mart has advantages over its competitors in areas such as distribution, information technology, and merchandising, to name a few.
涵蓋領域:
Business expansion;Competitive advantage
相關資料:
, (9-395-225), 7p, by Stephen P. Bradley;, (XLS326), 0p, by Sharon Foley
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